Colour is a powerful tool in communication, but its meaning can vary across cultures.
For example, while white represents purity and innocence in many Western cultures, it symbolises mourning and death in places like China and India. Green represents nature and growth in the West but can carry negative connotations of conflict or infidelity in Indonesia. Even brands like Euro Disney have faced challenges as their use of purple in Europe clashed with its association of death in Catholic countries.
